Career fairs can be tremendously effective ways to meet and connect with many candidates in a short period of time. We all go into a career fair optimistic, thinking we are going to find a great hire. However, it is not as simple as showing up, talking to candidates, then going home.

Don’t just think of a career fair as an event that starts at 5 p.m. and ends at 8 p.m. Instead, the foundation for a successful career fair is laid well before the event. Use these nine tips to increase your career fair ROI.

You wouldn’t expect a job-seeking physician to use only one method of searching for their next practice, right? Then why only use one method to recruit the best candidates for your organization?

How do you source candidates for your organization and opportunities?

How do you create greater candidate awareness of your organization and opportunities?