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Kate Brannen Smith

Kate Brannen Smith is PracticeLink's digital marketing manager and works in our Louisville office. She likes running, iced coffee and squeezing her friends' babies.

Recent Posts

Make new hires feel welcome with scheduled check-ins

After the contract is signed, after the physician has shown up for the first day (or the first week or the first month), after the books are closed on the vacancy and onboarding is complete, what's a recruiter to do? How can you foster a positive ongoing relationship with your new hire?

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Get more email responses by explaining why you emailed

The mall nearest my house has one corridor full of skincare and haircare kiosks. Every time I walk through it, I'm bombarded by salespeople trying to hand me free samples or demonstrate their products.

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Seeking physicians? Don't forget about passive candidates

When it comes to supply and demand in the physician recruitment market, there are more positions available than job-seeking physicians to fill them. Rather than focusing solely on the physicians who are actively looking for a new opportunity, physician recruiters must reach out to passive candidates as well.

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Make your physician job postings irresistible by considering your audience

When was the last time you saw a really great commercial? Think of one you'd pause DVR to watch — one that made you laugh or cry and remember the company or product name.

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